The craze that has taken Japan by storm is now here in the Philippines as Hallohallo Entertainment (HHE) in partnership with ABS-CBN Corporation bring us MNL48 -- the Philippine adaptation of the phenomenal Japanese pop group AKB48.

With HHE spearheading this new project and the Kapamilya network as the media outlet, MNL48 is on its way to becoming the next big thing on Philippine television.

“We're very excited for this partnership and with ABS-CBN as the home for our new project, we're very positive that this will be one of our biggest milestones yet." said Mr. Paulo Kurosawa, HHE's President.

As co-producers of this new talent show, HHE and ABS-CBN will showcase a new flavor of entertainment to the Filipino audience as MNL48 will be patterned after the original AKB48 concept. The Asian invasion of this show that originated from Japan has now reached overseas including Jakarta, Bangkok, Taipei and now, Manila.